Types of Permanent Life Insurance:

• Guaranteed death benefit³
• Guaranteed cash value
• Potential additional cash value by the receipt of any dividends declared by the company.
  Although not guaranteed, dividend payments are generally declared annually by the company.
• Level premiums that are guaranteed to never change.
  
  These policies are designed for individuals who want guarantees and who are focused on providing death benefit protection over cash value accumulation.

• Flexible death benefit
• Flexible premium
• Policy cash values are credited a current interest rate that is set by the insurance company and which is subject to change but it will never be lower than a guaranteed minimum interest rate.³
  
  May be ideal for the consumer who has a need for life insurance, is somewhat conservative, and wants the guarantees of a fixed, minimum interest rate with the potential for additional interest credits.
  
  Increasing the death benefit may be subject to additional underwriting approval.

• Flexible death benefit
• Flexible premium
• Cash value grows based on an interest crediting strategy that is tied to changes in a market index such as the S&P 500.⁴
• Downside protection through minimum guarantees³ to ensure that your cash value will not decline due to decreases in the Index.
  
  May be ideal for those who need death benefit protection but are focused on cash value accumulation for lifetime needs such as supplementing retirement income.
  
  Increasing the death benefit may be subject to additional underwriting approval.

• Guaranteed death benefit for a fixed period³
• Fixed premium
• No cash value
• Coverage is for a certain period of time (term), usually for a specified number of years or to a specific age of the insured.
• Initial premiums tend to be lower but will eventually increase.
  
  May make sense for those with budget limitations, have large protection needs or have a temporary need.

1. Policy loans and withdrawals reduce the policy’s cash value and death benefit and may result in a taxable event. Withdrawals up to the basis paid into the contract and loans thereafter will not create an immediate taxable event, but substantial tax ramifications could result upon contract lapse or surrender. Surrender charges may reduce the policy's cash value in early years.

2. It is possible that coverage will expire when either no premiums are paid following the initial premium, or subsequent premiums are insufficient to continue coverage.

3. Guarantees are dependent upon the claims-paying ability of the issuing company.

4. “Standard and Poor’s®,” “S&P®,” “Standard and Poor’s 500,” and “500” are trademarks of Standard & Poor’s and have been licensed for use by Life Insurance Company of the Southwest. The product is not sponsored, endorsed, sold or promoted by S&P and S&P makes no representation regarding the advisability of investing in this Product. The S&P Composite Index of 500 stocks (S&P 500®) is a group of unmanaged securities widely regarded by investors to be representative of large-company stocks in general. An investment cannot be made directly into an index.

5. The use of trusts involves complex tax rules and regulations. Consider enlisting the counsel of an estate planning professional and qualified professional legal and tax advisors prior to implementing such sophisticated strategies.

TC84433(0415)P